Task 4

Advert 1

Product Name: Car exchange company

Persuasive Techniques: 

• Repetition
• Logo
• Slogan
• Bright colour
• Theme song
• Statistics
• Dancing

Product USP: Working class/Middle class/High class

This advert is mainly aimed at both males and females. from ages as from teenagers and also middle aged, This advert is presented in a bubbly way as they have used catchy phrases that are repeated and also colours. They also used choreography which makes the advert more appealing and attractive to the targeted audience. 

Advert 2

Product Name: Dr Dre Beats Headphones

Persuasive Techniques: 

• Colours
• Logo
• Celebrities
• Dancing

Product USP:

This advert is aimed at mainly the young generation between 16 - 21+ and also the middle aged. This is the sort of advert that will attract a lot of viewers and convincing for the target audience to have interest in the product. This advert has used a few basic techniques such as colours, music dancing and also popular celebrities, using these techniques would help the product sell as it is appealing. This product is also a popular product. The main aim of this advert is to sell the product which are Dr Dre beat headphones in a fun musical interactive way.

Advert 3

Product Name: Tresemme Ultra Hold Hair spray

Persuasive techniques: 

• Statistics
• Facts
• Demonstrations 
• Anecdotes
• Adjectives

Product USP: Middle Class, Working Class.

This advert is aimed at females from ages 14 - 55. The aim of this advert is to persuade the target audience to purchase the product. One of the ways that this advert showcases its USP is by bringing a client (a woman) who's hair is being professionally tested by the hair product which firmly holds her hair nicely. It also has a statistic of a quotation saying (88%  of 299 women agreed) which gives them the upper hand for them to get more women enticed by this product - making them sure it will sure give their hair a different look. With the unique transitions and contrast of showing bad hair without the spray and with a good looking hair when spraying TRESemme onto the hair it definite gives a clear outlook that this product is worth buying too.