Task 2

Persuasive techniques and examples

The Anecdote:

I have chose this Colgate advert as an anecdote because it is involving people of having an experience which they claim to be proof.

Adjectives:

This advertisement is promoting a healthy choice of food from Subway, this advert includes healthy foods such as salads and a choice of healthy breads, and also athletes host this advert, which are more appealing and inspiring.

Repetition:

This advert is a source of repetition as they repeat the name of the company 'Confused.com' is repeated in the sound 13 times. it also stating the positive points lyrically in the theme.

Statistics:

This advert is based on beauty to clearing spots. They use a number of statistics which they use to try and get the viewers and target audience to recommend and purchase the product that they are advertising. Below the advert there is small print writing which states ' 73% of women surveyed' this is presented as factually accurate. 

Fact:

.

This advert is produced as an fact. the statements that are used in the advert are stated to be a fact as it involves a dentist recommending the product.